Marketing·Standings
Best SEO Tools in 2026
SEO tools help with keyword research, rank tracking, site audits, backlink analysis and competitor research. This board covers 245 tools and shows which ones offer free plans, paid starting prices, APIs and tracked-keyword limits.
Compare the features you need with where each tool runs. The signal score is out of 10. Marks show whether a tool has a public API, open-source code or a free tier to try.
- 245 platforms
- 24 with a public API on this page
- 25 with a free tier
- Checked 28 Sept 2026
- 1 YSYoast SEOyoast.com
SEO software with keyword research, rank tracking, API access and a free plan.
- 2 SF
Screaming Frog SEO Spiderscreamingfrog.co.ukSEO crawler for site audits and backlink analysis, with a free plan for Windows, macOS and Linux.
- 3 A
Ahrefsahrefs.com - 4 GSGoogle Search Consolesearch.google.com
Free web and API service for keyword research, rank tracking, site audits and backlink analysis.
- 5 BW
Bing Webmaster Toolsbing.comFree web and API service for keyword, ranking, site audit, backlink and competitor research.
- 6 SPSEO PowerSuitelink-assistant.com
SEO software for keyword research and rank tracking, with a free plan and API access.
- 7 S
Semrushsemrush.com - 8 M
Mangoolsmangools.comSEO software with a free plan, 10-day trial, web access, API and browser extension.
- 9 S
SpyFuspyfu.comSEO tool for keyword research and rank tracking with a free plan, web access and API.
- 10 RM
Rank Math SEOrankmath.comRank Math is a WordPress SEO plugin that combines content optimization, schema, internal linking, keyword targeting and SEO checks in WordPress.
- 11 MM
Marketing Minermarketingminer.comSEO software with keyword research, web access, API access and a free plan.
- 12 LLibreCrawllibrecrawl.com
LibreCrawl is a web-based SEO crawler for website audits and analysis.
- 13 SSpiderNowspidernow.com
SpiderNow is a website crawler that extracts website data and performs real-time site audits.
- 14 D
DefiniteSEOdefiniteseo.comSEO software with an open-source codebase, free plan, API, browser extension, apps and self-hosting.
- 15 SSerpBeargithub.com
SerpBear is an open-source app for tracking Google keyword positions.
- 16 SSerposcopeserposcope.com
Serposcope is a free rank tracker for monitoring website rankings in search engines and improving SEO.
- 17 RRankinityrankinity.com
Rankinity tracks website positions and search visibility across search engines and helps compare performance with competitors.
- 18 YWYandex Webmasterwebmaster.yandex.com
Free web and API SEO service for keyword research, rank tracking, audits and backlinks.
- 19 W
WooRankwoorank.comWooRank describes itself as an all-in-one digital marketing solution for agencies, business owners, and marketing professionals.
- 20 LLinkodylinkody.com
Linkody is a cloud backlink-management and monitoring service for marketers, agencies, brands and site owners.
- 21 SPSEO Panelseopanel.org
SEO Panel is open-source software for managing search engine optimization for websites from a single platform.
- 22 CCollabimcollabim.cz
- 23 SCSiteOne Crawlercrawler.siteone.io
SiteOne Crawler crawls websites and analyzes SEO, performance, accessibility, security, best practices, and content, then produces an interactive HTML report…
- 24 PPikaSEOpikaseo.com
PikaSEO offers AI-powered SEO tools for meta tags, technical audits, keyword research, content optimization, and schema markup.
- 25 C
Crawlrcrawlr.aiCrawlr is a cloud technical SEO crawler that finds technical issues, crawl inefficiencies and site-architecture problems.
Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise
How to choose
Start with free access
149 of the 245 tools have a free plan, and 76 offer a free trial. Google Search Console and Bing Webmaster Tools are listed as free-plan tools.
Check whether the free option covers the work you need before comparing paid plans.
Match your working setup
The list includes 163 web tools and 144 API offerings. Windows support appears on 29 tools, macOS on 27, and Linux and self-hosted options on 19 each.
A public API can connect SEO data with other software. Self-hosted tools run on your own server.
Compare the SEO tasks
The board compares keyword research, rank tracking, site audits, backlink analysis and competitor research. It also shows API access and tracked-keyword limits.
Choose based on the tasks you run most often, then check the paid starting price and keyword allowance.
Check different tool types
Google Search Console and Bing Webmaster Tools are free-plan choices. Screaming Frog SEO Spider is another listed option, while Semrush and Ahrefs are established SEO products.
Frase is listed as paid from $39 per month when billed annually and includes a seven-day trial. DefiniteSEO uses a freemium pricing model.
Questions
How many SEO tools are on the board?
There are 245 SEO tools on the list.
How many tools have a free plan?
149 of the 245 tools have a free plan.
Do these tools offer trials?
76 tools have a free trial. A free trial is different from an ongoing free plan.
Which platforms are covered?
The list includes web, API, Windows, macOS, self-hosted and Linux tools.
What does the board compare?
It compares free plans, paid starting prices, keyword research, rank tracking, site audits, backlinks, competitor research, API access and tracked keywords.
Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure